{"id":25682,"date":"2015-03-24T05:10:33","date_gmt":"2015-03-24T04:10:33","guid":{"rendered":"http:\/\/www.w-t-w.org\/en\/?p=25682"},"modified":"2015-03-26T05:35:18","modified_gmt":"2015-03-26T04:35:18","slug":"metabook-the-future-of-publishing","status":"publish","type":"post","link":"https:\/\/www.w-t-w.org\/en\/metabook-the-future-of-publishing\/","title":{"rendered":"Metabook, the Future of Publishing?"},"content":{"rendered":"

Ken Siman, who has a deep history as a publisher in the traditional houses has founded not only a new publishing company, but one with a totally new approach to books.\u00a0 His partners Christianand Benjamin Alfonsi provide business and artistic guidance.<\/p>\n

Pubication starts with an app which includes not only the book but art and music related to it.\u00a0 What could be a better choice for launch than John Berendt’s classic “Midnight in the Garden of Good and Evil.”<\/p>\n

The app includes dramatic readings featuring Jonathan Davis, Robin Miles and Laverne Cox.\u00a0 Berendt himself is on camera for delicious new insights.\u00a0 Albert Uhry who adapted the book for theatre talks about its essence.\u00a0 An audio tape of the summary from the courtroom trial has been unearthed.\u00a0 Original music has been created.<\/p>\n

The next two books on Metabook’s list are a collection of stories by the devlish Kathleen L. Sanders and an as yet unrevealed New York Times-bestselledlist fiction writer.\u00a0 Breaking the ranks with tratiional pubishers seems like the better part of wisdom today.\u00a0 No one knows quite what they’re doing.\u00a0 Floundering in a world that has run away from them, yet aware that books are still being read, most publishers don’t know what to do to reach their -mobile-device-devoted audience.<\/p>\n

People read.\u00a0 How do you reach them?\u00a0 The Metabook concept is to provide not only the book to taste, but tantalizing appetizers and side dishes.\u00a0 Hook the reader on her smart phone.\u00a0 If all she does is delve into the app you have made some money.\u00a0 If she downloads original music from itunes, you make a bit more.\u00a0 If she orders a poster of one of the marvellous images you show, you make a bit more.<\/p>\n

What if she is so pleased, she actaully buys a book.\u00a0 Well, there you have it.\u00a0 A book is sold.\u00a0 The bonanca.\u00a0 Yet the process is step by step satisfying to the modern reading audience.\u00a0 An invitation to read.<\/p>\n

\"Berendt\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Ken Siman, who has a deep history as a publisher in the traditional houses has founded not only a new publishing company, but one with a totally new approach to books.\u00a0 His partners Christianand Benjamin Alfonsi provide business and artistic … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[23,13],"tags":[],"class_list":["post-25682","post","type-post","status-publish","format-standard","hentry","category-entrepreneurs","category-finance"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/posts\/25682","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/comments?post=25682"}],"version-history":[{"count":10,"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/posts\/25682\/revisions"}],"predecessor-version":[{"id":25761,"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/posts\/25682\/revisions\/25761"}],"wp:attachment":[{"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/media?parent=25682"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/categories?post=25682"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.w-t-w.org\/en\/wp-json\/wp\/v2\/tags?post=25682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}